The right font can make or break a logo, from exclusively typography-based logos to illustrative logos where fonts are exclusively used in the brand name. While working with commercial fonts makes the job of designing a logo often easier, there are plenty of excellent free fonts out there. Let’s take a look at some of … Read more The Best Sites to Download Free Fonts for Logo Design
I’m currently working on a brand identity design project for a local real estate agent, which I’m not yet authorised to reveal, but I’ll be posting it on my portfolio soon. Meanwhile, I thought it would be interesting to share part of my research, many of my readers are from outside of the UK and have probably never seen this logos. Of course there are hundreds of estate agents here in UK, so I selected only the ones with the strongest brands for this list.
Minnesota based graphic designer Nicole Meyer started a 27 years project, creating one logo a day for each one of the 10,000 local lakes. Excerpt from Branding 10000 Lakes: Lake logos have a tendency to be, well, fairly ugly. This project was created to rethink what they could be. [more] Via @nicole_meyer.
A role that I usually have play when dealing with potential clients is that of the educator. Clients don’t always know what exactly they need and one particular issue which I’m always addressing is the differences between logo design and brand identity design. For that reason, I’m very glad to stumble on this video!