The identity appears in different configurations on SECCA’s stationery.
The Southeastern Center for Contemporary Art is an organisation bold enough to push the line of branding a bit forward and with the help of Luke Hayman and his team that’s what they just did by creating a fluid identity design.
Brand Identity in Motion
The new identity for SECCA is in a constant state of flux.
The previous SECCA logo.
Via Pentagram.
Every time I see a Pentagram design it makes me smile. And I always think – wish I had thought of that. They are the best agency in the world right now.