Embraco Launches New Identity Worldwide

Embraco Logo
Embraco Business Card
Embraco Packaging Design
Embraco Leaflets
Embraco Typography

Founded in 1971, Embraco is a global company, with factories in Brazil (headquarters), Italy, China and Slovakia. World leader in the hermetic compressors for cooling systems, product and development has always been a priority for the company.

Despite Embraco’s global market dominance, little attention was paid to its brand, a scenario that intrigued senior management. Consequently, Interbrand was given the challenge of transforming Embraco’s brand into a valuable asset.