This colorful identity design project was designed by Romulo Castilho and comissioned by the São Paulo Tourism Agency to introduce a new identity for one of the largest and most populated cities in the world and help propel the city forward with a unified message as it enters a busy decade with the World Cup and the Summer Olympic Games. Here’s what Castilho … Read more São Paulo Brand Identity Design by Romulo Castilho
Created by New York-based designer Leo Porto, this rebranding exercise visits the very first Brazilian airline, VARIG, which was closed back in 2007. Sadly, as this new design would look really awesome, especially the airplane tail with a pure black.
Grady’s Cold Brew is a wonderful New Orleans style iced coffee concentrate hand brewed and bottled in Williamsburg, Brooklyn. It can be purchased online for delivery and it is also available at several locations in Brooklyn.
Business from all around the world are taking advantage of Facebook to build brand awareness at a very low cost, and considering that Facebook receive an average of 175 million daily visitors, setting up a Facebook Page seems to me as a must-have branding strategy.
I’ve just stumble upon this quite funny video where Cincinnati, Ohio-based identity designer Adam Ladd ask his 5-year-old daughter her impressions on some popular logos, my favorites are the cheetah, the cheetah and the cheetah.
Last year I signup up for Kickstarter, a crowdfunding website, in the hope of starting a brand related project with the help of hundreds of investors, but the restriction for US based projects made me give up the idea for a while.
DC Comics is one of the largest and most successful comic book publisher of the world, so simply by submitting this new design for trademark protection is enough to shake grounds. Will this logo replace the current version?
Waterstone’s is one of the best known booksellers in the UK and its brand is recognised all over the nation. The bookstore went trough a rebranding by the brand identity firm Venture Three, but recently James Daunt, managing director of Waterstone’s reinstated its former Baskerville serif font with a capital W.
Vegetal Identity is a Paris based visual identity producing company with a twist, they graciously create greener version of brands. Are your brand in need of a more green look-and-feel? Well, these are the guys you’re looking for.
I’ve just stumble across this four marvellous short branding films created by Lumbre for National Geographic 2012 identity campaign.