According to Graham Smith, the creative fellow behind this amazing project, a brand reversion is a brand logo that has undertaken a creative change based on the visual style of another brand logo.
I’ve just stumble upon this quite funny video where Cincinnati, Ohio-based identity designer Adam Ladd ask his 5-year-old daughter her impressions on some popular logos, my favorites are the cheetah, the cheetah and the cheetah.
Last year I signup up for Kickstarter, a crowdfunding website, in the hope of starting a brand related project with the help of hundreds of investors, but the restriction for US based projects made me give up the idea for a while.
DC Comics is one of the largest and most successful comic book publisher of the world, so simply by submitting this new design for trademark protection is enough to shake grounds. Will this logo replace the current version?
Recently I wrote an article entitle São Paulo Goes Advertising Free over Brazign, a blog on the topic of Brazilian design, art and culture. Considering I used to live there, I felt the urge of posting on the topic here too. Actually, writing this article fills me with a mixed feeling of nostalgia and relief.
Vegetal Identity is a Paris based visual identity producing company with a twist, they graciously create greener version of brands. Are your brand in need of a more green look-and-feel? Well, these are the guys you’re looking for.