Microsoft Windows 8 New Logo Design

Microsoft Windows 8 New Logo
Microsoft Windows 8 new logo.

Is this the new Microsoft Windows 8 new logo design? Maybe, still to be confirmed.

One thing I would never expect to see is Microsoft losing their multi-coloured logo for a more minimalistic and iconic design, but by all means don’t get me wrong, if this Windows 8 new logo design turn out to be the real thing I’ll take my hat off to Microsoft. Regarding branding, it’s certainly the right move.

For the moment, this is just a rumour based on the photo below, taken of a tablet system which allegedly will be running Windows 8 operating system.

Microsoft Windows 8 Logo on Tablet Device
Microsoft Windows 8 logo on tablet device via cnBeta.

Previous Microsoft Windows Logos

Just to give you a better idea of what this rebranding means in the long term evolution of Microsoft Windows logo design I compiled this list which also includes Microsoft Windows version 1 and 2 logos, when they didn’t have even included the wording ‘windows’ as part of the identity.

Microsoft Windows 1 Logo
Microsoft Windows first ever logo.

Microsoft Windows 3 Logo
Microsoft Windows version 3 logo.
Microsoft Windows 98 Logo
This logo is a slight update on the previous logo with a twist.

Microsoft Windows 2000 Logo
Microsoft Windows 2000 logo, the server version of Windows 98.
Microsoft Windows ME Logo
Microsoft Windows ME is a consumer variation of Windows 98 celebrate the millenium.
Microsoft Windows XP Logo
Microsoft Windows XP logo unleashed a never-ending trend of emboss, shadows and bevels.
Microsoft Windows Vista Logo
Microsoft Windows Vista is a slightly update to the previous version.
Microsoft Windows 7 Logo
Windows 7 has been the most iconic Microsoft Windows logo yet.

Apple Branding Strategy

Apple Logo Before and After

The Apple black colour logo was the update to change the Apple rainbow logo.

A move taken by Apple back in 1998 was to remove the multi-colours from its logo and they end up with a simple, yet iconic black brand. Is that a move being copied by Microsoft today? What do you think?

Update 18/02/2012

I‘ve just wrote another article with the official Microsoft Windows 8 logo which has been confirmed by Microsoft and has been designed by Pentagram.