This is the sort of identity design I really like, simple yet gracefully designed. Created by Perky Bros, the look-and-feel of this identity reflects its name with perfection. Really great work from the guys at Perky Bros. Here’s an excerpt from their site about this work.
Bedroc is about simplifying technology by applying people & ideas rather than fancy widgets. The idea of simplicity is the backbone of Bedroc’s identity—positioning them far & away from the visual conventions of their industry.
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